Conference proceedings article
Consistency of Relationship Marketing Practices in Transition Economies
Publication Details
Authors: | Wagner, R. |
Editor: | Perks KJ, Shukla P |
Place: | Brighton |
Publication year: | 2008 |
Pages range : | TBD |
Book title: | Proceedings of the 37th (EMAC) Conference, Marketing Landscapes: A Pause for Thought |
Keywords
Marketing-Interaktionen in verschiedenen Kulturen, proceedings