Contribution in edited book
Kundendaten(miss)management in Unternehmen
Publication Details
Authors: | Mann, A.; Saida, E. |
Editor: | Köhler, Richard |
Publisher: | Künzler Bachmann Medium |
Place: | St. Gallen |
Publication year: | 2012 |
Pages range : | 231-233 |
Book title: | Marketing 2012 |